As B2B SaaS startup founders, creating a template to map your potential customers and identifying your ideal customer profile is a crucial step in building a successful business. This template incorporates some of the best frameworks for customer profiling. It is an iterative process and this is the first step we take toward creating our Ideal Customer Profile (ICP). You should be able to complete it with a desktop search and with initial discussions with people in the industry. The next step in the next stage will require validating this hypothesis with a large number of customer interviews.
👉 Copy the “Hypothesis of idea customer” Google Doc worksheet